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1985 In the spring, the United States hundreds of millions of TV viewers saw an ad like this: a basketball court rolls to an end quickly and easily by wearing colored sneakers feet waiting there will be a handsome guy hook the ball into the hands, began to move the ball, at the same time, blaring noise of the engine engine roar of the engine getting louder and louder, the young man followed soar. The last 10 seconds of advertising is Jordan's "Walk in the Clouds", even though the audience had never seen a basketball game, also lamented in his superb skills. This ad is not only proof of Jordan has a special ability to fly, also hinted at his feet and the shoes are also necessarily linked to this. In this ad, that magical guy is the famous NBA sports star Michael & middot; Jordan, his feet a pair of sneakers is the famous brand "Nike." Before retirement, Jordan ???????: "Phil & middot; Knight and Nike turned me into a fantasy figure." This is the inside of the Knight "Nike," the founder, he put a small company into a large group, the once unknown superstar Michael Jordan pushed to the posit Retro jordans for sale ion. & nbsp; & nbsp; & nbsp; 1938 athletes fail, an ordinary boy born in the United States, and then, like most of their peers, he likes sports, playing basketball, baseball, running, His name is Phil & middot; Knight, as a general ordinary young man, his Adidas, Puma brand is very familiar with this kind of sports, but the unexpected is, is this extraordinary young man, after creating a new brands - Nike, Adidas dominance even more than in the sports field. Knight has been very fond of sports, his high school paper almost entirely with sports-related, even universities chose the headquarters of the US Track and Field - University of Oregon. Although Knight likes sports, but only a mediocre score of 1 mile Runners, his worst score of 4 minutes 13 seconds, almost did not enter the ranks of world-class athletes (score of 4 points), and like him almost Too many people! But fortunately so, otherwise we would not see today a great entrepreneur. In Oregon, Knight met his lifelong mentor, is his coach Bill & middot; Bowerman. Bowerman 1950s had a row to break the world marathon record, Eugene, cheap jordans for sale mens Oregon, and thus also famous. He is extremely ambitious man, bent to make their sports teams than any other team. Training and competition, the athlete's foot disease is the most common offenders, Bowerman he wanted to design a shoe, the bottom light and sound support, small friction and stability, thus reducing athletes foot pain, get a good result. & nbsp; & nbsp; & nbsp; So, Bowerman designed the pieces of sneakers pattern. He found several shoe companies, but no one cares about him, ask yourself altogether stubborn Bowerman cobbler, learned shoemaking, in the last Games, the athletes put on his handmade by his appearance ugly but lightweight and comfortable shoes, ran the results are good ranking than any previous game. After graduation, Knight continued to pursue MBA degree from Stanford University, and Bowerman continued to do track and field coach and athletic footwear design in college. In 1960, Knight graduated. During his investigation report mentioned in a lot of sports star and ordinary athletes actually have a common goal: to defeat Adidas, so that more and more athletes w cheap foamposites ear the Japanese production of high quality and low price of running shoes --Tigers (Tiger cards ??. Knight decided to go to Japan after graduation to look for an opportunity in Japan exhibition, Knight met in Japan Tiger sports shoes manufacturers, he claimed to be from the United States "Blue Ribbon Campaign Company", just Tiger brand needs an agent to enter the US market, so he took the agency gave the inexperienced young man. get the right agent to find the Bowerman Knight Now, both of them contributed $ 500, consisting of true blue Ribbon Campaign The company has become the exclusive distributor of Tiger sports shoes in the United States, began the initial start of the "Blue Ribbon" is the "Nike" predecessor & nbsp;.. & nbsp; & nbsp; Nike brilliant start-up time, no warehouse, Knight Knight father put stock in the basement of the house, he and Bowerman two people a tube of finance, a tube design, with very understanding. He has proven to predict the market is correct This low-priced athletic shoes sold well in the first year they sold $ 8,000 worth of goods in 1968, after the restr Cheap air jordans for sale ucturing Bowerman had become Tiger Cortez shoes, sport shoes best selling products, the company Knight The development and lay a solid financial foundation. The company's business began to improve them. Soon, the Japanese company products sell well aware, we ask them to transfer after delivery. As a result, their cost Bowerman greatly improved had to redouble their efforts to sell. But Japan is also often not on time delivery, and even the first-class goods remain secretly sold in Japan, the defect to the United States. Once they receive a number of shoes Bowerman, customer wear two weeks, on the separation of the upper soles and they had to swallow in order to maintain credibility, promptly returned to the customer. Even more exasperating is, Tiger also sent representatives to Eugene, Bowerman company offered to buy 51% of the shares, and accounted for two seats in the five directors, if you deny this request, immediately stop the supply. Nissho create difficulties suffered unbearable Bowerman and Knight, flatly rejected the non-parts requirements. & nbsp; & nbsp; & nbsp; Knight and Bo Retro jordans for sale werman decided to open one of their own company, he named Nike, which is based on the name of the Greek god of victory and take a while NIKE name, in the West. The eye of man is very lucky, easy to read and easy to remember, it can scream loud. They quickly launched a "Nike" name sports shoes, and mesh beautifully designed trademark of the famous Nike "a hook" trademark very eye-catching, with a visually appealing, as well as sports shoes and other sporting goods should have the kind of movement, a symbol of strength and speed & nbsp;. & nbsp; & nbsp; In order to do publicity, Knight and His wife personally printed Nike T-shirt to the Olympic preliminaries of the field distribution, but to see people have asked: "Who is Nike? "But in the game, Knight a little way out of the limelight, to be persuaded to use this new shoes marathon athlete finished fourth to seventh, while wearing Adidas shoes, athletes are eligible for the top three in qualifying . name in the athletic footwear industry, Nike is facing fierce competition Knight and Bowerman aware: If you can not develop a product better cheap jordan shoes for men than it is now a new product, we did not want to increase market share and, so far US footwear manufacturers produced far less than the former Federal Republic of Germany Adidas company's foreign shoes. In 1975, a Sunday morning, Bowerman playing out in a baking waffle iron mold a urethane rubber use it to prepare a new soles, in this waffle-style shoes fitted with small rubber nails, so that the elastic soles are stronger than the elastic popular on the market other shoe. This looks very simple product improvement, become the starting point for Knight and Bowerman career & nbsp;. & nbsp; & nbsp; 1976, Nike $ 8.3 million the previous year soared to $ 14 million it like wildfire. Like developed, the company is developing new style running shoes and spend huge sums of money in these improvements, Nike Air gives the left a deep impression. Nike Air heel unit is used to embed the inflatable cushion, it is the company's footwear Technically trump card. It can keep the ratio of foam sponge or rubber longer elasticity comfortable and smooth. Now, almost all produced authentic Nike Nike sports cheap jordans for sale shoes are fitted with such cushion. Interestingly, consumers are not aware of this mystery, however, but this is exactly what Nike high-quality, high-performance, high-quality lies. how to do it? sales planners so in the advertising moving some brains, and soon a Amplitude very unique yet attractive posters appeared in a Nike shoe heel opened two "windows", people through the "window" to see the soles of Nike Air. painting posters greatly attracted consumers and enable them to understand at a glance than other Nike sneakers came out on top place & nbsp;. & nbsp; & nbsp; the next two years, "Nike" sales followed it quadrupled to late 1970s, Nike has nearly 100 researchers, many of whom have biology, chemistry, experimental biology degree, engineering, industrial design, chemistry and a variety of related fields. This strong The research efforts developed more than 140 different styles of products, many products are the most innovative and market the most advanced technology. These styles are based on different foot type, weight, running speed, training programs, gender and design of dif Cheap air jordan 12 ovo ferent skill levels These different styles, different prices and multi-purpose products, attracting thousands of runners and make them feel Nike is to provide the most complete variety of running shoes manufacturer, millions all kinds, all kinds of ability The runners have a notion. rely on unceasing corporate philosophy, to the 1979 Nike through the planning and the strong market for new products to sell, the market share of 33%, and finally squeezed into the original by the Adidas, Puma and Tiger built "iron triangle", a sales star. By 1981, its market share even reached 50 percent, ahead of Adidas, while Knight himself running into the "Forbes" magazine coveted US 400 list of the richest people. & nbsp; & nbsp; & nbsp; Nike culture "sports, performances, free and easy freedom of sportsmanship" is the pursuit of personalized Nike's corporate culture. This has the distinct characteristics of the corporate culture from the traditional concept of corporate image, Nike is the adventurous spirit of the pioneering companies in their verdant company is located in Oregon, has been cultivating Cheap air jordan 12 for sale online free shipping a culture of well-designed, a veteran of Nike The manager once recalled: "It was like in a friendship environment full of hand, foot and work colleagues together happy to drink, stop talking about sports, and active and self-proclaimed anti-traditional character.." Every six months , Knight of the management team to meet and discuss strategy. The quarreling parties to "tit for tat" with. & nbsp; & nbsp; & nbsp; Knight always encourage confrontation, or even encourage confrontation, and he, like everyone else, to accept other people's loud accusations. Nike business location, like the campus, have a forest, jogging trails, lakes, football field. Knight wanted to create a peaceful working environment, he thinks the world has confused enough, working hours should like home free. On the famous Nike ad strategy, also showed vitality different from others. Type of Nike athletes looking different from Adidas, they maverick, strong personality, irritability, aggressive,. Such as tennis star John McEnroe, people always see his rage on the tennis court, with the authority of their quarrel. There cheap jordans online are tennis star Andre Agassi, his beard, long hair disheveled, the jeans cut pants as tennis, tennis and this denim pants will become Nike's specialty products. With these big sports stars QUICKER advertising, Nike sports shoes are no longer just a sports shoe, and became idols and symbols of social status. & nbsp; & nbsp; & nbsp; 1984, Nike endorsers strategy began to re-establish their own image. He and Jordan signed a five-year contract, but also the conditions to grant Jordan Nike's stock, as well as an unprecedented courtesy, to use Jordan's name on the Nike sports shoes. Almost all of them think that this is a fool talented, but a spokesperson for it. But Knight insisted on doing this, the impact of Nike Jordan is enormous. Jordan, who embodies the energy, the prestige, the superb level of competition and exciting sports spirit, his ideal weight than any Nike logo. With the Jordan, Nike has created a new brand, "soar Jordan" (Air Jordon), producing colorful basketball shoes and matching apparel. Advertising campaign "soar Jordan" is the success, but also the brand war victory in the first annual sales as high as $ 100 million. Jordan first wear the sneakers have been subjected to the prohibition of NBA officials, who believe that a violation of the league's dress code. Nike keenly feel this is a golden opportunity to conduct public relations activities, then launched an advertising solidarity, declared that "soar Jordan" was banned because it "revolutionary design." Results Nike and "soar Jordan" boarded the cover of countless newspaper headlines, NBA siege. Finally ending in favor of Nike ended. Advertising with athletes is that many people will think of, but the most successful, only Knight! & nbsp; & nbsp; & nbsp; also known that many people "just do it", the hero of the first "Just do it" advertising is sitting in a wheelchair track and field athlete of Clegg & middot ; Brown Xiu, advertising slogan that appears in the black background of anti-white. Slogan did not read aloud, but it evokes a generation resonance. It is reminiscent of an obese man to postpone his weight loss plan, staff were busy by other things that upset the fitness activities and participate in sports activities dream was all the affairs of man interrupted. It was like Nike urging people to exercise, immediately go to action, to achieve.with Quai54 Jordan Brand the arrival of streetball game, also launched a new Air Jordan Quai54 series. This removed before we see the regular version of Air Jordan 1, more relatives limited edition release, compared with the ordinary version of the low-key conservative version with a large area, and color, form a non general effect. in "socks shoes" hot today, Nike launched Free Run Motion Flyknit 2017. The shoes feature a Flyknit upper and a Natural Motion Free cushioning outsole and cross bandages on the uppers, which give the wearer a safe and comfortable experience. It is reported that the shoes will be on sale in April 13th, the sale price of 190 U. S. dollars.Kanye West recently described as frequent appearances, in addition to the second quarter Yeezy upcoming clothing line, his wife Kim Kardashian also for her personal site plan and busy, the latest series of articles recently issued. You may wish to escape from the photos to find out, Kim Kardashian also specially invited renowned photographer Juergen Teller for shooting. In addition to Kim's personal photo, of course, no shortage of seeing & nbsp; Kanye West & nbsp; of the figure, both the body of the garment is also very felt, I do not know whether it will appear in the & nbsp; Yeezy & nbsp; in the second quarter clothing them, we still wait and see .Star Games shoe edge Oguri celebrate Nike shoes flagship store opened more to the shoe does not fit 2009-11-14 09:50:17 & nbsp; Chinese shoes network www.cnxz.cn & nbsp; [Source: Sohu Entertainment] Print & nbsp; Close & nbsp; & nbsp; & nbsp; [Chinese shoes Network] on the 12th, Oguri attended the 14th upcoming Tokyo Harajuku opened "NIKE flagship store in Harajuku," the celebrations. Oguri at the event said he has a lot of Nike shoes, and more to the shoe fit. He also spoke about his first directorial work "Surely Someday" shooting anecdotes. "In order to let the staff could not help but ask me 'director in the end how many pairs of Nike shoes ah', every day I wear a different Nike to live it." 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